“It all starts with the room. The size and proportions of the theater space is the most important element to achieving a great cinema experience.”

My journey in the world of AV and home theaters began in 1998 as a college student in San Francisco. I had a part time gig as a sales associate at the “Good Guys”, an electronics retail chain that has since disappeared. Ever since then, home theaters and smart home technologies have been my passion. Over the past two decades, I have helped establish several businesses and, in 2011, I started my own successful company in the Middle East. I have now come full circle to set up shop in California, where my journey began, to offer my services and expertise.

My approach to designing a home theater is unique. While many companies focus on products first, I begin by assessing the “room” and then specifying the products. I have designed and built numerous home theaters and smart homes in multiple countries. My clients have included royal families, high net-worth individuals, as well as the average income earner. My approach is always the same regardless of my client’s status because I know they share the same passion for the audio visual experience. My main goal is to give the client the necessary information they need to make the best-informed decision for their unique situation. I strive to work out all the little details from the start of the design process because what might initially seem like a small issue may become a big problem by the end of the project when it is too late to fix. I strive to combine aesthetics and functionality to fit the client’s particular taste. The result is always something that reflects the client, which is why my designs are rarely duplicated and always unique.

The products I choose are top of the line and made by companies that I have worked with for years and have come to trust completely. This rich experience enables me to take the guess work out of the equation when it comes to choosing from a sea of products for each individual project. A plus for both myself and the client.

Some of our Brands: